TrueBoost Entice

Enhance taste and texture of plant-based proteins.

TrueBoost™ Entice is a proprietary taste technology that provides moistness, juiciness, improved mouthfeel and taste to offset the dryness and off-notes that come from the use of various protein sources used in making meat alternatives. This solution labels as natural flavor and gum arabic without any additional callouts.

TrueBoost™ Entice produces a softer, more cohesive, juicier, and moister texture than the blank control, and also provides overall flavor enhancement by significantly increasing desirable meaty, seasoning complex, salty, and umami attributes while reducing first chew hardness.

Learn more about our plant based protein flavor enhancers:

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