Familiar Flavor with a Fun Twist

Sauces are a great way to add a new flavor to a familiar recipe.  Standard ketchup used to be just fine, but now we’re seeing it mixed with other ingredients like spices, herbs and even mashed up to make it a more unique offering says Roger Lane, Marketing Manager at Sensient Flavors.  Consumers continue their quest to find the cleanest labels possible, so the need to create simple, flavorful sauces has become a race to the shortest ingredient deck possible.  Masking technology can be used to reduce sugar, salt and other undesirable ingredients, while maintaining the same great taste consumers demand.

Read the full article at Food Business News

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